Business practices are constantly changing. And if you want your business to succeed, you need to keep up. Members of the online small business community know just what it takes to update business practices regularly. Check out some of their top tips below.
Write Follow-up Sales Emails That Don’t Suck
Email marketing isn’t a new concept. But a lot of the techniques that people use when composing sales emails are no longer effective. To update your email marketing and write follow-up sales emails that don’t suck, check out this Leadfeeder post by Peter Seenan. And then see what BizSugar members are saying about the post.
Effectively Convert Online Users
Getting people to click over to your website isn’t enough to make your business a success. If you want to actually make sales, you need to learn how to effectively convert online customers. Ally Celones shares some tips for doing just that in this Carts Guru post.
Use a New Approach to Get Today’s Top Talent
For your business to succeed, you need to be able to recruit the best talent. But if you keep using old recruiting techniques, you probably won’t be able to get the best people. To update your techniques and improve your chances of reaching the top talent in your industry, check out this Marketing Innovators post by Rick Blabolil.
Crush It on Snapchat With These Marketing Strategies
Snapchat is growing in popularity among consumers and marketers alike. So if you want to stand out on the platform, you need an effective strategy, like the ones outlined in this WiseStamp post by Simcha Lazarus. You can also see input from BizSugar members.
Check Out Instagram’s New Business Tools
If you’re going to use Instagram as part of your marketing strategy, you need to keep up with all the different features and tools the platform offers. This Content Marketing post by Adam Gropman features some information about new tools that businesses can use on Instagram.
Use Google to Spot a Million Dollar Business Idea
Gone are the days where you need to completely develop a new business idea in your mind before getting started. You can actually use tech to help you come up with and develop new business ideas. This Noobpreneur post by Ivan Widjaya features some tips for using Google to spot million dollar business ideas.
Avoid These Digital Marketing Mistakes
Digital marketing is a constantly evolving field, which means you need to keep up if you want your strategy to be effective. However, there are some common digital marketing mistakes that businesses make, as David Lowbridge outlines in this Two Feet Marketing post. BizSugar members also share thoughts on the article.
Include These Five Modern Features in Your Business Website
Having a website is no longer optional for many businesses. That means that you need to work even harder if you want your website to actually stand out. This post by Andre Bourque of Social Marketing Fella includes some modern features that you should include in your website to make sure that customers can see and appreciate what you have to offer.
Try These Three Types of Remarketing Techniques
Remarketing is a growing tactic for businesses that want to build a real, loyal following online. To learn about three different types of remarketing campaigns you should be using, take a look at this Marketing Land post by Brett Middleton.
Learn From Dell’s Telecommuting Initiative
Many small businesses today still utilize outdated employment practices. But in this Dyer News post, Jonathan Dyer explains why small businesses can and should learn from Dell’s new telecommuting initiatives. And members of the BizSugar community discuss the post further in the community.
If you’d like to suggest your favorite small business content to be considered for an upcoming community roundup, please send your news tips to: firstname.lastname@example.org
Businesswoman Photo via Shutterstock
This article, “Update Your Business Practices With These Community Tips” was first published on Small Business Trends